Girl's Generation member Jessica decides to re-brand her fashion company. It was previously called "BLANC" and now it's called "BLANC & ECLARE" BLANC & ECLARE press release states:
"Derived from the Latin root Clara, ECLARE expresses clarity and brightness, virtues highly held by Founder and Head Designer, Jessica Jung. Her expanding vision and growth trajectory lead BLANC Group to renew and reinforce our commitment to presenting fresh, modern classic designs to the fashion industry."
Jessica herself said: "Although the unveiling of ECLARE was sooner than expected, I am proud to be taking BLANC & ECLARE to the next level. I am humbled by the overwhelming support this brand has received and I assure you that we will be diligent as we continually look to evolve and innovate."
Visit BLANC & ECLARE at: http://blancgroup.com/
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